Christopher Terry, former Senior Vice President of Weber Shandwick, explains the best ways to impress Gen X coworkers and bosses when first entering the field.
The Difference Between Corporate Communications & Public Relations
After spending this summer being a corporate communications intern, Tarik Mitchell discusses the similiaries and the differences between corporate communications and PR.
IABC’s ‘Creating a Digitally Engaged Detroit’ Event
By: Amanda Knaebel So what does a director of digital media for a post-industrial comeback city look like? Easy. It looks like Detroit’s digital communication guru, David Lingholm. Now that Detroit’s government buildings are filled back up with employees, it is making some changes. One of those changes included Lingholm’s new role as director of … Continue reading IABC’s ‘Creating a Digitally Engaged Detroit’ Event
The Eisbrenner Experience
By: Katie Pusz My heels click up a stairway that leads into a small Royal Oak building off West 4th St. Once inside, I proceed into a rustic-chic elevator that swiftly carries me to the third floor. I step out and face a glass wall that reads “Eisbrenner Public Relations.” I have arrived. I’m greeted … Continue reading The Eisbrenner Experience
Video: Interview with Peter Van Dyke of Berg Muirhead
Our second video is of Account Supervisor Peter Van Dyke from Detroit-based PR agency Berg Muirhead and Associates. Peter is a graduate of Wayne State University, member of PRSA Detroit and previously worked for the Detroit Institute of Arts. He shares his advice about internships in this interview conducted by Ashleigh Chatel. Have more questions you … Continue reading Video: Interview with Peter Van Dyke of Berg Muirhead
Wayne State University PRSSA 