It's easy to get caught up in the times- As technology becomes an ever-growing aspect of society, more and more information is shared, through apps, social networks and other digital mediums. This series, " PR & Social Media" focuses on advances in the digital atmosphere and serves as a how-to guide to master blending the trends of today with the foundations of the communication.
IABC’s ‘Creating a Digitally Engaged Detroit’ Event
By: Amanda Knaebel So what does a director of digital media for a post-industrial comeback city look like? Easy. It looks like Detroit’s digital communication guru, David Lingholm. Now that Detroit’s government buildings are filled back up with employees, it is making some changes. One of those changes included Lingholm’s new role as director of … Continue reading IABC’s ‘Creating a Digitally Engaged Detroit’ Event
Death to the Pageview Era
By: Shalen Franchini We’ve all seen it, the Twitter page that has 10.5k followers and maybe 300 posts or the Instagram account with 10 pictures but 1000 followers. These people did a lot of spamming or they paid for their popularity. Either way, cheaters never win. The page view approach helped sites like Vox and Buzzfeed … Continue reading Death to the Pageview Era
How to Make the Most out of your Personal and Professional Life in 2015
This article was first published by Emily Thomas on Local Levo Not to make any of you feel panicky, but…2015 is only a few days away! As it often happens when the year draws to a close, it’s hard to believe that it’ almost over. As the new year quickly approaches, it’s good to … Continue reading How to Make the Most out of your Personal and Professional Life in 2015
Alright, PR people. We have a problem.
By: Catia Sabak Alright, PR people. We have a problem. I’ve noticed a troubling trend lately, something that frustrates me to my core. It all started during finals week when I came across a terribly annoying, aggressive-eye-roll-worthy tweet. It read: “This is the time of the semester when I wish I was a communications major.” … Continue reading Alright, PR people. We have a problem.
3 Takeaways from Our SS Digital Media Agency Tour
By: Amanda Knaebel SS Digital Media welcomed Wayne State University PRSSA students into their Troy office on Nov. 21 to share their stories, career paths and provide advice to the aspiring public relations professionals. Key Takeaways: Communication is going DIGITAL! Virtually all businesses need an online platform to reach out and communicate with their publics. … Continue reading 3 Takeaways from Our SS Digital Media Agency Tour
By: Courtney Zemke PRSSA National Conference was a blast! Although we wish we could have brought our entire e-board, Chelsey Conlon, Katie Pusz, Catia Sabak and I had a great time and represented Wayne State well. We want to thank faculty advisor Shelly Najor for all of her help too. We met new friends, broadened … Continue reading National Conference